Google Instant and Adwords

With the introduction of Google Instant on September 8, 2010, one thing we have been concerned about is the effect it could have on Adwords advertising campaigns. Google Instant changes the way Google shows results and consequently, your AdWords ads. Google Instant “predicts” your search query before you finish typing. The predictions are refined as you type in more letters and as you enter more letters, both organic and paid results, change. You don’t have…

Interactive Studio Hop-Web Week Atlanta

As part of web week 2010 in Atlanta, we were invited by the American Institute of Graphic Arts (AIGA) to take part in their Interactive Studio Hop where we had exclusive tours of their facilities. Better yet, we were able to meet their designers and developers, share experiences and talk shop. We boarded the greatest party bus in the world, the FURBUS at the Loews hotel in Midtown. Joining other designers, developers, and digital marketers…